Your beard isn’t just hair on your face, it’s a part of who you are. Just like you use the right shampoo for your hair and brush your teeth with the best toothpaste, your beard needs proper care too.
Whether you’re growing out a new beard or maintaining a full-grown masterpiece, using the right products is essential.
A well-groomed beard looks, feels, and smells better—and let’s be honest, no one wants a dry, scruffy, or itchy mess hanging off their face. Especially when the solution is right at your fingertips
If you’re new to beard maintenance, don’t worry. Here’s your go-to guide to keeping your beard clean, soft, and healthy with Novus Groom’s essentials.
Step 1: Wash Your Beard the Right Way
Beards trap everything from sweat, dirt, food crumbs, and even odors. If you don’t wash it properly, your beard can quickly become a breeding ground for bacteria.
And no, your regular hair shampoo just doesn't cut it...it actually makes things worse.
Your scalp produces more oil than your face, which is why hair shampoos are designed to strip away excess oils. But your beard needs those natural oils to stay healthy and moisturized.
Using the wrong shampoo can leave your beard dry, brittle, and itchy—and that’s a one-way ticket to beard dandruff.
Why Use Novus Beard Shampoo?
- Gently cleanses your beard without stripping essential oils
- Leaves your beard smelling amazing and fresh all day
Wash your beard with Novus Beard Shampoo 2-3 times a week. Massage it deep into your beard, work up a rich foam, and rinse thoroughly.
Your beard (and everyone around you) will thank you.
Step 2: Hydrate & Soften – Beard Oil is Your Best Friend
Washing your beard is only half the battle. If you don’t hydrate it afterward, you’re leaving it exposed to dryness and roughness.
Why Use Novus Beard Oil?
- Deeply hydrates your beard & skin
- Reduces beard dandruff and itchiness
- Keeps your beard soft, smooth & touchable
Apply a few drops of Novus Beard Oil after washing your beard with shampoo or water, this helps restore moisture and keeps it looking and feeling healthy.
Think of it as a daily vitamin for your beard—skip it, and you’ll start noticing dryness and irritation, which will definitely lead to dandruff.
Step 3: Lock in Moisture & Style – Beard Balm for That Finishing Touch
If you want to tame flyaways, add light hold, and lock in hydration, Novus Beard Balm is your go-to.
Why Use Novus Beard Balm?
- Locks in moisture to prevent dryness
- Adds a light hold to keep your beard in shape
- Softens beard hairs for a polished look
Can you use beard oil and balm together? Absolutely. Apply beard oil first for deep hydration, then follow up with beard balm to seal in moisture and keep your beard looking sharp.
Or, if you prefer, rotate between the two—some days, go for the oil, and other days, use the balm.
It’s all about finding what works for you.
Step 4: Keep It in Shape – Trim It Every Now and Then
Even the softest, cleanest beard can lose its appeal if it looks messy and uneven. A well-shaped beard makes all the difference.
- Use a foil-headed trimmer to clean up your cheek lines and get rid of stray hairs.
- Keep your beard neatly trimmed to maintain its shape and structure.
- A quick touch-up once a week is all you need to keep it looking sharp.
Final Thoughts
A great beard doesn’t just happen—it takes the right products, the right routine, and a little consistency.
With the Novus Beard Shampoo, Beard Oil, and Beard Balm, your beard will always be clean, soft, and perfectly styled.
Give your beard the care it deserves—upgrade your grooming game today with the Novus Essential Beard Set.